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News from 2006

Life of Riley for Line: Flash game for Scottish Life

Scottish Life, a division of Royal London, today launched an interactive flash game to highlight a new stockmarket returns product called "Riley".

"Riley's Box Clever" is a "Deal or No Deal" style game that allows players to gamble their potential returns for a lesser sum in order to demonstrate the concept of playing the stockmarket. The player is given three different levels to play: Bold, Cautious or Lily Livered. The more risk you take, the higher the potential returns.

The game was developed by Line to designs by cchm:ping, and is aimed at Scottish Life's Professional Advisors. It can be played at www.thelifeofriley.co.uk/boxclever.html

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